Service
Ads
The service
Effective Investing
Receive a customized pay-per-click (PPC) audit, specific strategies, and speak with a real expert about how we can increase your revenue or leads (often also at a lower cost).
Benefits of Google Ads
Many people think that they should be able to score organically in search engines and that Google AdWords is not necessary. This is far from true for a number of reasons.
Firstly, this is the most obvious and effective method to acquire new customers. When someone searches for keywords related to your business, you want your ad to be prominently displayed, as this immediately leads traffic to your site and gets people in the door. With paid search, you can specifically target the type of users you want, which is nearly impossible with organic search.
Our most successful internet marketing campaigns use both good SEO practices and paid search campaigns to exponentially increase your revenue. As experts in Online Advertising, this is naturally our ultimate goal for you.
Google Adwords:
Targeted, accurate campaigns for the best conversion
Unlike organic search marketing (SEO), Google AdWords allows you to target exactly the keywords you want to appear for. The key is finding the right keywords. If you're not careful, you could end up spending a large portion of your budget on irrelevant traffic, increasing the total number of visitors to your site but not your revenue.
For example, if you're a company trying to sell expensive leather shoes for women, the keyword 'cheap shoes' is not something you want to spend money on. That may seem obvious, but you'd be surprised what we often see when taking over campaigns from other agencies.
In the world of Google AdWords and PPC management, it's all about testing: we continuously test different types of ads, keywords, targeting, and automation to optimize your campaigns.
Our Strategy
Our strategy for Online Advertising is not limited to just Google AdWords campaigns, which can be expensive. There are many, many other paid search tools for internet marketing that you can use, including:
Facebook Advertising
KSN studios also takes care of your Facebook ads. With our Facebook ad campaigns, you can expect your business to increase its visibility due to precise interest targeting and demographic targeting. We will reach audiences you didn't know you had!
Google Ads
Our pay-per-click team members are experts in their field. They deliver high-quality traffic sculpting within Google Ads, while simultaneously focusing on accurate customer intent to ensure that each ad is displayed to the right target audience. KSN studios in The Hague has in-house content writers who create conversion-driven, custom copy to bring results home.
YouTube Ads
While YouTube ad campaigns are set up and run through Google AdWords, YouTube advertising is very different from your standard paid search or even display advertising. The idea is simple: YouTube advertising gives marketers an affordable alternative to television ads.
Remarketing (which 'follows' your website visitors after they have left)
With remarketing, you advertise to potential customers who have already visited your website. Remarketing allows you to still tempt these customers to convert or you can use this marketing technique specifically for up-selling and cross-selling.
Online Advertising is what we do every day.
You can therefore trust that our team of Online Advertising experts in The Hague has the skills to set up a campaign that will undoubtedly beat your competition. We focus on understanding your business and achieving your version of success.
Projects
Projects for which we have offered this service